With the summer now in full swing, retailers are reporting a rise in demand for lighter, summer themed sweets. The summer is becoming an increasingly important season on the sweets calendar. With the impact of Brits holidaying at home more regularly, the likes of candyfloss, popcorn and mallow products, along with seaside themed sweets are selling extremely well in the hotter weather.
As a specialist confectionery wholesaler, the Hancocks team is on hand to offer advice to customers, ensuring they can maximise the potential of their range particularly during peak selling periods. Within our occasions category at www.hancocks.co.uk/occasions, we have developed the Summer Sweets category, grouping together those brands and products that have proven to be best-sellers in the warmer months. With the growth in confectionery sales during occasions like summer, the creative range has developed to offer an exciting collection of beach themed sweets, including the likes of Beach Mix, Shark Heads, Windmill and Sea Horses.
With many families flocking to the seaside, venues like cinemas, theme parks, camping and caravan sites along with local independent retail stores have a chance to scale up their confectionery offering to include old favourites whilst experimenting with some of the latest ranges on offer from Hancocks in 2013, including the popular flying saucers cone bag for £0.77p per bag, offering trade customers excellent margin opportunities.
With 20 confectionery cash and carry depots across the UK, retailers can shop at their nearest cash and carry and also open a Hancocks Online Trading Account to shop for sweets wholesale at their convenience 24/7.
Long may this warm spell of unseasonably hot weather continue!