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Christmas is a lucrative time of year for sweet retailers, with the demand for Christmas themed confectionery reaching higher than chimneys! If you’re a savvy retailer looking to maximise your margins with seasonal sales, why not follow our guide for stocking up on Christmas confectionery?
Advents are essential
Before you even begin stocking up for the Christmas season, have you thought about advent calendars? Sales of advent calendars begin as early as October, with consumers on the hunt for the best ones from their favourite brands. To be ultimately prepared for Christmas, kick things off with some tasty chocolate advent calendars.
Make sure to have a selection of brands, themes and chocolate such as milk and dark to appeal to all customer tastes.
Go nostalgic for the season of Noel
Vintage sweets prove to be particularly popular around the festive season, with consumers buying them by the bulk-load to hand out as gifts to friends and family. Perfect for gifts for the older generation, vintage sweets such as the bonbon, rosy apples and sherbet lemons are a profitable investment. Why not go the extra mile for our customers and provide a gift-wrapping service with bags and ribbons.
Rekindle your customers fond childhood memories by filling sweet jars with a selection of attractive and delicious vintage sweets. To make it look even sweeter for Christmas, why not make a festive scene with fairy lights and fake snow?
Classic Christmas sweets
Christmas wouldn’t be Christmas without these staple sweets. Peppermints, chocolate selection boxes, Quality Streets and of course, the classic candy cane. If you’re ready to turn your store into a winter wonderland full of delightful delicacies, these choices are ideal. You can’t go wrong with stocking up on classic Christmas confectionery as they’re favourites with all the family!
If you really want to get ahead of your competitors, keep an eye out for limited edition Christmas treats from some of the most well-known confectionery brands such as Haribo and Cadbury.
Ready to start ticking off your Christmas list? Just register for a trade account with Hancocks today and browse our entire range of confectionery, including our Christmas range, today.
0800 319 6951