Research shows that confectionery sales are driven by childhood reminders

Posted on 17th September, 2015

A new global study conducted by the research company Canadean, has discovered that confectionery sales are being driven by childhood reminders. Confectionery products associated with childhood memories and the feeling of nostalgia, seem to appeal more regularly to consumers.


This means that it is a good idea for savvy retailers to ensure that their stock includes retro variations of sweets and here, at Hancocks, you’ll be able to discover an astounding array of them.


From the best-selling ranges of Liquorice, multi-coloured Bon Bons and Jelly Beans, to the universally beloved Sherbet Lemons, Wrapped Vanilla Fudge or Kola Cubes we supply a massive range of confectionery that is likely to remind your customers of the sweets they consumed as children and make them want to relive those happy memories.


If you’re not sure where to begin, we’ve got the perfect starter pack for you: our Retro Pick and Mix Bundle. You can also pay us a visit to one of our 20 Cash and Carries, where our friendly staff is on hand to help you choose the best confectionery for your shop.


This new study highlights just one of the benefits of selling confectionery, but don’t forget that it is also a very useful tool to increase impulse purchases and achieve higher margins.


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