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Easter Sweet Must-Haves

Easter Sweet Must-Haves

The Easter season is enjoyed by people around the world, presenting the perfect opportunity to meet up and spend some time with loved ones! Modern Easter celebrations are, of course, linked with delicious chocolate and confectionery. We all like to treat our tastebuds, and Easter provides the perfect opportunity to do just that!

As a confectionery retailer, Easter Eggs are obviously key. But if your product range contains sweetschocolate and other tasty bits and bobs as well, then you’re in a great place for the upcoming celebrations. Ensuring your store is ready for all eventualities at Easter is a solid way to secure some additional sales!

We love Easter here at Hancocks, so we wanted to share some pearls of wisdom with you before it gets underway. So, here are some must-have items, plus classic wholesale confectionery choices to consider.


Sell Something Unique this Easter

BUBS Eggs Skulls foam sweets

As a retailer, finding ways to stand out from the crowd and cater to different types of customers can give you the edge during a big event like Easter. Never underestimate the power of word of mouth and social media! If you can put together sweet collections and mixes that are unique, you’ll be well on your way to a winning Easter period!

Cone bags and sweet boxes are a great choice, so why not take the time ahead of Easter to create some of your own sweet gifts and offer something unique? Sweet cones are proving to be popular and filled with your choice of sensational wholesale pick n mix, they’re an easy Easter crowd-pleaser! We also have a host of pick n mix cups that can just as easily be filled full of tasty treats. You could even opt for sweet jars and offer customers even more delicious confectionery this Easter!

In terms of seasonal pick and mix, there are eggciting bulk options such as the Haribo Eggs Galore medley, the vegan BUBS Egg Skulls and the fruity Kingsway Happy Flowers that are perfect for pre-made Easter mixes! Offering that something different that is unique to your store can really help take your sales to a new level and amazing sweets like these are hard to resist!


Must-have Easter Confectionery

Pink & White Bunny Mallows

Regardless of how you decide to merchandise them, the sweets you choose for the Easter period are very important. So, what are the best options out there? As you would expect from the UK’s largest confectionery wholesaler, Hancocks has a superb assortment of Easter sweets that are bound to be a hit!

There are plenty of Easter essentials that are, without doubt, must-haves for the upcoming Easter push. Classics like Mini EggsCreme Eggs, and Milk Chocolate Foiled Eggs are all perfect purchases for the Easter festivities and are hugely popular every year. Other delights that hold popularity include Kingsway Easter BunniesGiant Fried Eggs and beautiful creme-filled bunnies.

You’ll also find plenty of brand new confectionery products that are perfect for Easter. We adore these Yellow and Pink Chick Mallows and Pink and White Bunny Mallows, while Maltesers White Chocolate Mini Bunnies are sure to be well received by your customers!


Excellent Novelty Easter Purchases

Cadbury Dairy Milk Easter Egg Hunt Kit Carton

Novelty confectionery has magnetic appeal to customers – particularly children looking for something that really sparks their imagination! Because of this, adding Easter novelty confectionery to your shelves is a good idea. We have a host of choices in this area, including the Bonds Easter Mallow Pops and Jelly Bean Carrot Bags.

Lindt novelty items are always seasonal favourites and their Gold Bunnies are a super cute Easter chocolate choice! But the Gold Bunny Milk Chocolate Hutch is even more adorable! Bigger bunny choices include Thornton’s BunniesKinder Bunnies and Klett Milk Chocolate Bunnies, which are all bound to catch the eye in-store.

Other options to help draw in those impulse buys include Cadbury Oreo Easter Egg 31gReese’s Peanut Butter Crème Eggs and awesome Easter Egg hunt kits – these will capture the imagination of children and grownups alike! The Kinder Egg Hunt Maxi Kit is a great option, whilst the Cadbury Dairy Milk Small Easter Egg Carton 130g is also available in a bumper 317g carton!


Brilliant Bonds of London Buys

Bonds Hoppy Easter Pick n Mix Shaker Cup

The guys at Bonds of London never seem to fail when it comes to creating truly delicious confectionery. Their collection for Easter is something we are very pleased to be able to stock here at Hancocks. The Bonds Hoppy Easter Pun Boxes are perfect for Easter gifting, containing delightfully chewy gummy bunnies and classic milk chocolate eggs. Plus their bags of Chick and Bunny Mallows are also cute seasonal additions.

Bonds also have awesome Sweet Sprinkle 6 Jar Gift Sets that are ideal for anybody looking to bake something special this Easter, whilst their Hoppy Easter Shaker Cups are ideal for fans of pick and mix sweets! These sweet sharing cups are a great way to spread the joy this spring!

Be a Happy Bunny with Hancocks this Easter

We hope this guide has given you some great ideas for what to add to your store in preparation for Easter. With so many customers excited for Easter Sunday, be sure to get your wholesale Easter sweets ahead of time. That way you can make the most of the brilliant sales opportunities!

From our Easter pick n mix range to great gifting and of course, our huge selection of Easter Eggs from the biggest brands, you can find everything you need to have an eggcellent Easter here at Hancocks.  

If you have any queries about our Easter stock – or anything else for that matter – just contact our team, who will be on hand to help however they can. As expert confectionery wholesalers, we want to help you and your customers be happy bunnies this Easter!

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