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The Best Vegan Sweets to Stock for Halloween
With Halloween just around the corner, it’s important to remember that being able to provide for all your customers is a big part of being a successful retailer. This applies to a range of businesses, from market stalls to Esty gift makers, online pick n mix sellers and everything in between.
Whatever the event you are promoting, there needs to be a level of care for your customer base. The best way to do this is to provide the very best selection of products for a wider variety of customer requirements and demographics.
When offering edible products, this means all dietary requirements should be accounted for. Add to this the need to deliver certain products around certain events, and being able to tick both boxes at once can be a real boon for your business.
This is exactly what Halloween vegan sweets bring to the table. As a retailer, you can cater to the requirements of vegan customers through delicious Halloween sweets and help provide a host of brilliant options.
Here, we will share a selection of the best vegan sweets for Halloween that will help all sweet businesses have a fangtastic spooky season.
The Best Vegan Sweets for Trick-or-Treaters
As Halloween approaches, one of the main reasons that shoppers will buy sweets is in preparation for trick-or-treaters. Stocking up to cover the multiple costumed visitors, they are sure to appreciate the proposition of value. With this in mind, multipacks are the way to win here, as they offer customers a balance of volume and value. If time and resources allow, you could even create your own trick-or-treat kits.
Regardless of the avenue that best suits your business, countless family favourites are vegan-friendly, so you will be able to stock your shelves with sweets that will excite everyone.
Swizzels Scrumptious Sweets
A bag including six of the UK’s sweetshop favourites, the Swizzels Scrumptious Sweets Mix offers shoppers an easy way to provide a desirable variety for trick-or-treaters that is vegan-friendly. Lollipop lovers will be able to choose from Double Lollies and Drumsticks, whilst fans of sour sweets have Refreshers and Fizzers. Each bag also includes the iconic Love Hearts sweets that always spread a smile and the uniquely floral Parma Violets. With a £1.25 price-marked pack, these wear their value with pride and with a couple of these shoppers will be set for an evening of trick-or-treaters popping by.
Shop Swizzels Scrumptious Sweets Bag 134g £1.25 PMP
Skittles 45g
Shoppers of all ages love to taste the rainbow – they are suitable for a variety of diets, too. A vegan sweet that has been a favourite of so many for years, Skittles offer a delightfully chewy and fantastically fruity experience. These colourful treats are available in a selection of flavour variations, ranging from the classic sweet fruity mix to Crazy Sour, Wild Berry and Tropical. All available in 45g treat bags (original also available in 18g bags), these impulse lines are perfect for giving to spooky little visitors. An RRP of 65p, or 60p price-marked packs, means that these will offer value to shoppers, and a POR of up to 27% is a win for businesses, too. Whilst the entire Skittles range isn’t vegan, all of those mentioned above are, meaning that shoppers can grab treat bags that are ideal for vegan trick-or-treaters.
The Best Vegan Sweets for Halloween Boxes
Whilst it may not be the same gigantic cultural occasion in the UK as in the United States, British consumers’ interest in Halloween has been trending upwards. Sales of Halloween products had bounced back to pre-pandemic levels by 20221. However, 79% of shoppers planned to trade down last year2 and over 4.4 million online impressions for ‘Halloween deals’ provided the proof3. Expecting the same again this year, themed boxes and bundles are a fantastic way to meet the needs of both shoppers and businesses.
Whether in the form of a deal that shoppers pick the components of themselves or a ready-made box that’s filled with Halloween heroes, the combination of value and themed picks is well worth the effort to set up. The aim is to provide engaging stock at a price that excites. Given that shoppers could be buying these for parties, gifts, or a spooky night in, there are endless avenues you could take to piece together an appealing proposition. To make your preparation easier here are a few of our expert picks.
Brain Licker
With a name that’s perfect for the season, Brain Lickers are a great addition to any Halloween push. The sour liquid candy is a hit with younger shoppers in particular and has sustained high demand over recent times. Whether in a party setting or while watching a scary movie with friends and family, these will go down a treat. Alongside the classic roller, you will also find flavour variations and sour drinks, sprays and candies in the wider Brain Licker family.
PEZ Halloween Characters
Not only are these funky and lovable dispensers of hard candy ideal for collectors and impulse shoppers throughout the spooky season, but they also make a great addition to any bundle or box marking Halloween. With a vampire, bat, pumpkin and ghost to choose from, these would make wonderful Halloween party favours.
Shop PEZ Halloween 1 + 2 Impulse Packs 17g
The Best Vegan Sweets for Pick n Mix & Sweet Buffets
A fixture for so many businesses throughout the year, pick n mix is a must-have for sweet lovers across generations. With inventive lines arriving and some year-round favourites perfect for spooky season, updating your range is a brilliant way of ensuring engagement with your customer base. Within pick n mix, there are so many fantastic vegan sweets and you won’t be short of vegan-friendly seasonal options either – here are our top picks.
Kingsway Vegan Fizzy Dracula Teeth
A highlight of countless pick n mix ranges throughout the year, this Kingsway favourite truly comes into its own at Halloween. The shape puts shoppers in mind of the famous count and matches the popular Halloween theme of vampires. For stores whose clientele favours pick n mix, these are a must-have and can add extra bite to pre-made pick n mixes of all sizes. Combine them with other vegan pick n mix lines and create a scarily good mix that shoppers can’t wait to sink their teeth into.
Shop Kingsway Vegan Fizzy Dracula Teeth 3kg
BUBS Big Sour Skulls
The ever-popular Swedish brand specialises in vegan pick n mix sweets, plus one of their signatures is a cool skull shape. Combine these two factors and you have a readymade Halloween pick n mix sweet. Fruity and with a very sour coating, these Big Sour Skulls make updating your range for Halloween a doddle. We also stock bubblegum and cola-flavoured Skulls which mean you could make a mouthwatering mix of BUBS alone!
Vegan Halloween Sweets at Hancocks
As always, retailers and businesses of all kinds can find the wholesale sweets they need right here at Hancocks. Vegan Halloween sweets are no exception! From pick n mix to novelty sweets and multipacks that are perfect for trick-or-treaters, we have vegan Halloween stock that suits a wide variety of confectionery businesses. From bespoke gift-makers to market traders, sweet shops and many more, our range caters to all!
Naturally, as the UK’s largest confectionery wholesalers, our range is also packed with fantastic vegan sweets and chocolates, drinks and snacks that are suitable throughout the year! So whether you are expanding your arsenal for a seasonal promotion, catering to the growing vegan customer base or simply looking for amazing new stock to refresh your range, you’ll find what you need with us.
Just like Christmas, Easter, and other seasonal occasions, Halloween has the potential to be a hugely successful time for confectionery retailers of all kinds. As always here at Hancocks, we are keen to share our expertise and advice. The Scoop has all kinds of useful news and advice from Hancocks, such as how to Avoid Halloween Scares and Prepare Early and Halloween decoration ideas for your store. Once you have decided upon your Halloween strategy and start shopping for stock, make sure that you’re also familiar with our delivery options so that you can have your stock when you need it.
Sources
1 Mintel: UK Seasonal Shopping (Autumn/Winter) Market Report 2022.
2 McKinsey: Trick or Treat? For consumers, it might be both.
3 Talking Retail: UK Halloween spending expected to top £1bn.