The Best Vegan Halloween Sweets
With Halloween just around the corner, it’s important to remember that being able to provide for all your customers is a big part of being a successful retailer. This applies to a range of businesses, from market stalls to Esty gift makers, online pick n mix sellers and everything in between.
To help you prepare for spooky season, we have curated a selection of the best vegan Halloween sweets that will help all sweet businesses have a fangtastic Halloween.
The Best Vegan Halloween Sweets for Trick-or-Treaters
As Halloween approaches, one of the main reasons that shoppers will buy sweets is in preparation for trick-or-treaters. With this in mind, multipacks are the way to win here, as they offer customers a balance of volume and value. They also offer a more hygienic option for trick-or-treat buckets, helping keep sweets clean when lots of little hands are reaching in.
Swizzels Scrumptious Sweets
A bag including six of the UK’s sweetshop favourites, the Swizzels Scrumptious Sweets Mix offers shoppers an easy way to provide a desirable variety for trick-or-treaters that is vegan-friendly. Lollipop lovers will be able to choose from Double Lollies and Drumsticks, whilst fans of sour sweets have Refreshers and Fizzers. Each bag also includes the iconic Love Hearts sweets that always spread a smile and the uniquely floral Parma Violets. With a £1.25 price-marked pack, these wear their value with pride and with a couple of these shoppers will be set for an evening of trick-or-treaters popping by.
Skittles 45g
Shoppers of all ages love to taste the rainbow – they are suitable for a variety of diets, too. A vegan sweet that has been a favourite of so many for years, Skittles offer a delightfully chewy and fantastically fruity experience. These colourful treats are available in a selection of flavour variations, ranging from the classic sweet fruity mix to Crazy Sour, Wild Berry and Tropical. All available in 45g treat bags (original also available in 18g bags), these impulse lines are perfect for giving to spooky little visitors. An RRP of 65p, or 60p price-marked packs, means that these will offer value to shoppers, and a POR of up to 27% is a win for businesses, too. Whilst the entire Skittles range isn’t vegan, all of those mentioned above are, meaning that shoppers can grab treat bags that are ideal for vegan trick-or-treaters.
The Best Vegan Sweets for Halloween Boxes
Whilst it may not be the same gigantic cultural occasion in the UK as in the United States, British consumers’ interest in Halloween has been trending upwards. Sales of Halloween products had bounced back to pre-pandemic levels by 20221. Shoppers have shown a growing interest since that point, too - more promotions of Halloween stock from brands and retailers were met with enthusiasm in 20242 and over 4.4 million online impressions for ‘Halloween deals’ provided the proof3. Expecting the same again this year, themed boxes and bundles are a fantastic way to meet the needs of both shoppers and businesses. Enact this well, and there is reason to believe that 2025 will once again see growth.
Whether in the form of a deal that shoppers pick the components of themselves or a ready-made box that’s filled with Halloween heroes, the combination of value and themed picks is well worth the effort to set up. The aim is to provide engaging stock at a price that excites. Given that shoppers could be buying these for parties, gifts, or a spooky night in, there are endless avenues you could take to piece together an appealing proposition. To make your preparation easier here are a few of our expert picks.
Brain Licker
With a name that’s perfect for the season, Brain Lickers are a great addition to any Halloween push. The sour liquid candy is a hit with younger shoppers in particular and has sustained high demand over recent times. Whether in a party setting or while watching a scary movie with friends and family, these will go down a treat. Alongside the classic roller, you will also find flavour variations and sour drinks, sprays and candies in the wider Brain Licker family.
PEZ Halloween Characters
Not only are these funky and lovable dispensers of hard candy ideal for collectors and impulse shoppers throughout the spooky season, but they also make a great addition to any bundle or box marking Halloween. With a vampire, bat, pumpkin and ghost to choose from, these would make wonderful Halloween party favours.
The Best Vegan Pick n Mix Halloween Sweets
Pick n mix remains a year-round favourite for shoppers of all ages, and Halloween is the perfect time to give it a seasonal twist. From spooky shapes to sour sensations, there are plenty of vegan-friendly picks to keep your range exciting and inclusive. Here are some of our top picks for the season:
Kingsway Vegan Fizzy Dracula Teeth
A year-round pick n mix favourite, Kingsway Fizzy Dracula Teeth are a Halloween must-have! Their spooky shape instantly puts you in mind of vampires, making them perfect for themed displays, and they can also be added to pre-packed Halloween pick n mix bags for extra seasonal appeal. Combining them with other vegan lines creates a scarily good mix shoppers will love sinking their teeth into, while their great value ensures strong profit margins for retailers.
BUBS Big Sour Skulls
The ever-popular Swedish brand specialises in vegan pick n mix sweets, plus one of their signatures is a cool skull shape. Combine these two factors and you have a readymade Halloween pick n mix sweet. Fruity and with a very sour coating, these Big Sour Skulls make updating your range for Halloween a doddle. We also stock bubblegum and cola-flavoured Skulls which mean you could make a mouth-watering mix of BUBS alone!
Vegan Halloween Sweets at Hancocks
As always, retailers and businesses of all kinds can find the wholesale sweets they need right here at Hancocks. Vegan Halloween sweets are no exception! From pick n mix to novelty sweets and multipacks that are perfect for trick-or-treaters, we have vegan Halloween stock that suits a wide variety of confectionery businesses. From bespoke gift-makers to market traders, sweet shops and many more, our range caters to all!
Related: The Best Bulk Halloween Sweets
Naturally, as the UK’s largest confectionery wholesalers, our range is also packed with fantastic vegan sweets and chocolates, drinks and snacks that are suitable throughout the year! So whether you are expanding your arsenal for a seasonal promotion, catering to the growing vegan customer base or simply looking for amazing new stock to refresh your range, you’ll find what you need with us.
Just like Christmas, Easter, and other seasonal occasions, Halloween has the potential to be a hugely successful time for confectionery retailers of all kinds. As always here at Hancocks, we are keen to share our expertise and advice. The Scoop has all kinds of useful news and advice from Hancocks, such as how to Avoid Halloween Scares and Prepare Early and Halloween decoration ideas for your store. Once you have decided upon your Halloween strategy and start shopping for stock, make sure that you’re also familiar with our delivery options so that you can have your stock when you need it.
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